← Xuexi He · HomeStart your idea on one page.

FOUNDER TOOLS

Lean Canvas

Map your business assumptions on one page. Start with one specific customer segment.

How to fill it out
  1. 1 Customer segments
  2. 2 Problem
  3. 3 Unique value proposition
  4. 4 Solution
  5. 5 Channels
  6. 6 Revenue streams
  7. 7 Cost structure
  8. 8 Key metrics
  9. 9 Unfair advantage

Spend about 30 minutes on a first draft, with a few short points per box. Leave unknowns blank and use a separate canvas for each customer segment. Then identify your riskiest assumption and test it through customer interviews.

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